Voice of Muscatine Rebrand

With great confusion in the marketplace due to unscrupulous competition, I led the rebranding, reformatting and launch of the weekly Voice of Muscatine newspaper. The redesign went from an broadsheet to a tabloid format giving readers a more user-friendly experience. The new format features larger, more interesting visuals and solid news features. The tabloid newspaper led the way for the product going all digital in March, 2020 with solid facebook integration. A New Look for the Voice of Muscatine https://voiceofmuscatine.com/2019/12/07/a-new-look-for-the-voice-of-muscatine/