Power Framework Landing Page Design

I designed a new landing page for Power Framework, a Microsoft partner offering AI-driven project portfolio and risk management built on the Microsoft ecosystem.

The client needed a page that clearly explained their PPM and ERM solution, highlighted their Microsoft integrations, showcased their AI capabilities, and drove demo requests. Their previous messaging was fragmented and didn’t communicate the product’s strengths well.

Positioning and structure: Refined the value proposition around Microsoft-native PPM and risk management, then built a clear narrative from benefits to features to CTA.

Design: Created a modern, enterprise-ready layout with visuals that simplify complex ideas like scenario modelling, dashboards, and risk registers.

Messaging: Wrote concise copy focused on core strengths such as automation, governance, resource and financial management, and AI insights.

Conversion: Added clear demo CTAs and trust elements based on their Microsoft partnership and case studies.

The new landing page delivers clearer communication, stronger enterprise positioning, and a more focused user journey, helping Power Framework convert more visitors into qualified demo leads.