Website Concept for Lash Artist by Ishmael McCallaWebsite Concept for Lash Artist by Ishmael McCalla

Website Concept for Lash Artist

Ishmael McCalla

Ishmael McCalla

Web concept for a solo lash artist in West Hollywood who specialises in classic-to-mega-volume sets.
Played with a warm blush + champagne gold + botanical green CTA combination. Cormorant Garamond Light italic for "naturally" inside a Montserrat sentence — wanted the type to carry the same warmth the photography does, so the hero reads as integrated rather than image + caption.
Gallery is five tiled portraits at varied crops — full face, single eye, three-quarter — showing the work across different techniques and skin tones.
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Posted May 30, 2026

Designed a website concept for a solo lash artist using warm colors and integrative typography.

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