third pillar creatives work
Ro Garcia
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Posted Jan 21, 2026
creative lead for a business company. designed the mascot, built the brand guidelines, and made everything visual, from IDs to pitch decks.
THIRD PILLAR BUSINESS APPLICATIONS INC. — CREATIVES LEAD
served as the creative lead for Third Pillar. if it was visual, it probably went through me.
creative direction spearheaded event branding from concept to execution, co-led the company-wide rebrand, and acted as the go-to creative resource for every department lead. if it needed to look good and stay on-brand, i was the go-to gal.
brand development designed 3P, the company mascot (3D renders were handled separately, but the original character concept was mine!). built out and maintained the brand guidelines so everyone knew how to use it properly.
visual assets led the creation of... basically everything:
company IDs (still in use today)
infographics
blog headers and emailers
internal and external graphics (birthdays, social posts, announcements)
presentation templates and sales pitch decks
social content
internal event videos (yes, the ones with all the numbers and charts)
corporate, but make it ✨ pretty ✨
#creativedirection #branddesign #characterdesign #graphicdesign #videoediting #presentationdesign #corporatebranding #visualidentity #freelancecreative
