ATH’AT / Catalog Design
karim abid
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Posted Nov 1, 2023
I designed a catalog for Ath’at, merging Bauhaus precision with Wabi Sabi elegance, capturing luxury and simplicity.
ATH’AT
A Harmonious Fusion of Craftsmanship and Luxury
About
Ath’at, a luxury furniture designer, aspired to showcase their opulent products and premium materials in a catalog. The challenge was to create a design that seamlessly merged the precision of Bauhaus with the understated elegance of Wabi Sabi.
The Challenge
The challenge lay in marrying two distinct design styles, Bauhaus and Wabi Sabi, to encapsulate the essence of luxury and simplicity in the catalog. It was essential to create a visual narrative that reflected both the premium quality of the products and their natural, imperfect beauty.
Our catalog design for Ath’at perfectly captured the fusion of precision and imperfection. It showcases their luxurious furniture with a sense of timelessness and elegance, making it a compelling and visually stunning representation of their brand.