Branding, web, and marketing design for SaaS by Franzine Mackley

Branding, web, and marketing design for SaaS

Franzine Mackley

Graphic Designer

Brand Strategist

Web Designer

Adobe Suite

Canva

Figma

Client: Interact Quiz Collective

Interact provides their users with a solution to engage with customers and provide useful insights through quizzes. Their mission is to humanize a robotic industry and make people feel heard. We want to the relationship between brands and their customers to be closer together. Keeping the visuals simple, clean, and approachable will keep it aligned with the brand. Using shapes and grids but adding color and texture will keep it unique without distracting from the overall functionality and messaging. Illustrations with modern lines and geometric shapes will bring a friendliness to the tone.

Projects: Branding, strategy, content design & video, illustration, UI/UX, web design, marketing

Tools used: Figma, Adobe Illustrator, Photoshop, InDesign, Canva, Hubspot

Franzine is an excellent designer. She’s very astute at gauging the ideal audience and connecting design to their aesthetic. She’s also super well researched in her process so work delivered is thorough and every aspect is thought through. She’s great at jumping into different projects and shifting gears whether it’s branding, social media graphics, content, or promotions she does it all!

-CEO/Co-founder of Interact, Josh Haynam