Design:
I used blues and grays to convey trust, professionalism, and innovation—perfect for a clinical research company. A clean, modern sans-serif for headlines adds authority, while a softer sans-serif for body text makes detailed info easy to read. Simple icons break up the text and make complex ideas easier to grasp. They also add to the clean, tech-focused vibe. I used a structured grid with white space to keep things neat and guide the reader's attention. I kept everything consistent with their branding—colors, fonts, and style—to reinforce their identity.