BEKKR is a fly fishing by Aria MuhammadBEKKR is a fly fishing by Aria Muhammad

BEKKR is a fly fishing

Portfolio project
Aria Muhammad
BEKKR is a fly fishing and river expedition equipment brand. The identity challenge was to build a durable mark that performs across harsh outdoor conditions, laser engraved metal, molded foam, and technical apparel.
Engineered a focused visual system featuring a custom logomark, typography hierarchy, and production ready assets. The mark was constructed for high tolerance manufacturing including laser engraving on tackle boxes and packaging.
Full case study with collateral breakdown: https://ariamuhammad.pages.dev/cases/BEKKR%20-%20CASE%20STUDY/
Open for select brand identity and visual system commissions.

0 likes · 2 views · Oct 5, 2026

BEKKR is a fly fishing and river expedition equipment brand. The identity challenge was to build a durable mark that performs across harsh outdoor conditions...

Tags