Competitor Analysis & Semantic SEO Strategy for iGaming

Roua Krimi

Content Strategist
SEO Specialist
SEO Content Manager
Ahrefs
SEMrush
Yoast SEO
SafeBettingSites
Led a targeted project to enhance SafeBettingSites' presence in the Arabic iGaming market through a combined competitor analysis and semantic SEO strategy. The competitor analysis involved a deep dive into top-ranking iGaming websites, identifying gaps and opportunities to refine SafeBettingSites’ positioning.
Alongside this, I developed a semantic SEO strategy tailored to align content with user intent in the iGaming niche. Using keyword clustering, topic modeling, and content optimization, the project aimed to boost SafeBettingSites’ organic visibility and engagement in the Arabic market. The dual approach not only strengthened the site’s competitive edge but also laid the foundation for long-term authority and relevance in a competitive space.
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