ZonVids: Video creating platform ◆ Context

ZonVids: Video creating platform

◆ Context & Challenge:

The client needed a scalable platform to help eCommerce brands create high-converting video content for their product listings. The challenge was to connect brands with relevant creators, streamline content production, and ensure fast delivery of quality videos that improve conversion rates and visibility on marketplaces like Amazon.

◆ Approach & Solution:

We developed a creator marketplace platform that enables brands to discover, collaborate with, and manage influencers and content creators for producing UGC and live video content.

◆ Key focus areas:

‣ Marketplace for connecting brands with video creators ‣ UGC and influencer-based content production workflows ‣ Integration with eCommerce platforms like Amazon ‣ Fast turnaround for video creation and delivery ‣ Scalable system for managing campaigns and creators

◆ Execution:

‣ Built platform for onboarding brands and creators ‣ Developed campaign workflow for video production and delivery ‣ Implemented creator discovery and selection system ‣ Created integration flows for Amazon listings and content usage ‣ Designed scalable backend for managing multiple campaigns

◆ Outcome & Impact:

The platform enables brands to boost product visibility and conversions through engaging video content.

‣ Increased conversion rates with video-enabled listings ‣ Simplified creator collaboration and campaign management ‣ Faster content production with streamlined workflows ‣ Improved product visibility across marketplaces ‣ Scalable solution supporting growing brand and creator network