Rebranding for JADE ERRANDS
Francis Mucene
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Posted Feb 8, 2024
Developed a new visual identity and branding materials for a local business, resulting in increased customer engagement and brand recognition.
Project Brief: Jade Errands Rebranding
Client: Jade Errands - A Cleaning, Landscaping, and Construction Company
Background:Jade Errands is a multi-service company offering cleaning, landscaping, and construction services to residential and commercial clients. With a growing business and evolving market dynamics, Jade Errands seeks to revitalize its brand identity to better reflect its values, differentiate itself in the competitive landscape, and appeal to its target audience.
Objective:The primary objective of the rebranding project is to modernize and strengthen Jade Errands' brand identity, positioning the company as a trusted and reliable partner for cleaning, landscaping, and construction needs. The rebranding effort aims to enhance brand recognition, improve market visibility, and foster deeper connections with existing and potential customers.
Scope:The rebranding project encompasses the following key components:
Brand Identity Development:
Brand Collateral Design:
Design and production of branded materials, including business cards, letterheads, envelopes, and other stationery items.
Timeline:The rebranding project was conducted over a period of [2 Weeks], with key milestones and deliverables outlined as follows:
Brand Discovery and Research: [2 Days]
Concept Development and Design: [2 Days]
Implementation and Rollout: [3 Days]
Review and Feedback: [7 Days]
Conclusion:The Jade Errands rebranding project presented an exciting opportunity to redefine and elevate the company's brand identity, reinforcing its position as a leading provider of cleaning, landscaping, and construction services. Through strategic design and implementation, the rebranding effort aims to drive business growth, enhance customer engagement, and solidify Jade Errands' reputation in the market.