Eminem Lose Yourself Anniversary Campaign

Robin Filbee

Eminem Lose Yourself Anniversary Campaign

Lose Yourself” is an acclaimed single produced by Eminem that was released in 2002. In honor of its tenth anniversary, a Limited Edition album cover and marketing campaign was created to reinvigorate the appeal of the song. The original artworklack distinction. Therefore, a redesign was proposed to better illustrate the song’s fervor and dynamism.
Vinyl Sleeve
Vinyl Sleeve
Vinyl
Vinyl
CD Adaptation
CD Adaptation
OOH Advertising
OOH Advertising
Merchandise
Merchandise
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Posted May 7, 2025

Reimagined Eminem’s “Lose Yourself” as a vinyl release using bold type, gritty textures, and urban visuals to reflect its emotion, drive, and intensity.

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