Branding Design | Coolzy

Live elegantly. Embrace comfort. Coolzy is a brand that combines the 'clean girl' aesthetic with the craftsmanship of embroidery, creating embroidered prints on items such as t-shirts, sweatshirts and eco-bags. The goal of this work was to highlight the brand's values, which are based on elegance, comfort and craftsmanship, and to create a visual identity that unites these characteristics and represents them visually.