Buy a Pixel

If you've been on the internet for a while, you've probably heard of the Million Dollar Homepage. The idea for this project is similar, but with some modern twists.

It was born out of a Discord group I'm in. Initially, I brushed it off as a joke, but I couldn't stop thinking about it for days.

I decided to go with a familiar tech stack and mapped out the features for the MVP:

Buy credits with Stripe

Reserve a pixel, with an image/colour and a link

Approve each pixel manually to avoid spam

The MVP was ready in ~8 hours. As it was a novel idea and less of a serious project, it started to get traction on Twitter. Sales started to come in, and I was surprised by the amount of interest it got.

I was responsible for building the product, while other members helped with marketing, design, assets and copywriting.

Together with the Discord group, we launched on Product Hunt and reached #4 product of the day.

The 20x20 board of pixels was quickly sold out.

The project can be viewed at https://buyapixel.co/.