Breathe is a wellness brand focused on helping people find calm through simple, accessible breathing techniques. The client needed a soothing, minimal landing page that aligned with their mission and inspired trust, calm, and clarity.
Before the Redesign
🎯 My Role:
I handled the entire website - from designing a calming visual language to developing the site in Framer. Every element, from color palette to animation, was crafted to reflect a sense of peace and mindfulness.
🚧 The Challenge:
The goal was to create a site that instantly communicates relaxation and trust. The challenge? Balancing minimalism with meaningful content, and creating a flow that draws users in without overwhelming them.
Design Process
Typography
Color Palette
🛠️ The Solution:
I designed a clean, scroll-based experience that guides users through the benefits of mindful breathing, the story behind the brand, and how to get started. Soft typography, ample white space, and subtle motion help evoke a calm, inviting feel.
Clear & Professional Landing Page
After the Redesign
Mobile Optimization & Accessibility
With a fully responsive design, the platform offers a seamless experience across desktop, tablet, and mobile devices. Every element was designed for clarity, ease of navigation, and accessibility, ensuring users can engage with Breathe’s services anytime, anywhere.
Mobile Version
Final Impact
The new Breathe website gently introduces users to the brand’s wellness mission, offering a clear, calming, and intuitive experience. By focusing on trust, simplicity, and mindful design, the site now serves as a soothing digital space that encourages users to explore breathing techniques and embrace a more balanced lifestyle.
Final Thoughts
By blending clarity, calm, and ease of use, this website positions Breathe as a trusted guide for anyone seeking a more mindful lifestyle. The result? A serene, functional, and inviting platform that gently encourages users to slow down, breathe deeply, and find balance.
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Posted Sep 5, 2024
Relax, refocus, and find inner peace with mindful breathing and meditation. Reconnect with yourself, one breath at a time.