Helvo helps Swiss founders spend less time on admin and more on their business. It covers the full journey in one platform: open a capital deposit account to incorporate, get a business account with CHF and EUR IBANs in as little as 48 hours, then run accounting, invoicing and payroll on autopilot. Everything is online, with no branch visits.
I built the website alongside the product, growing it from 3 pages into a site with 20+ pages, a resources hub and free tools for Swiss founders.
Client: Helvo
Timeline: Mar 2026 - ongoing
Stack: Webflow, Lokalise, HubSpot, GTM, Cookiebot
Scope: Web development · Localization · Interactive tools · Technical SEO
The Challenges
Switzerland has 4 languages and 26 cantons, each with its own tax rules. Helvo ships product updates fast, so the website had to grow with the product without becoming a bottleneck.
Every page, tool and visual had to work in EN, DE, FR and IT
Product screenshots would need redoing for every language and every release
The Webflow API doesn’t pass every element to Lokalise
A Localization Workflow Without Developers
I structured the whole site so every element reaches Lokalise, working around the limits of the Webflow API. Translators and native reviewers now edit and publish directly, without waiting for a developer.
4 languages, each reviewed by native speakers
1 workflow for every page, tool and CMS item
0 dev tickets to update a text
Product Visuals Built in Code
Helvo’s product follows a clear journey: Start, Operate, Pay and Spend, Get Paid, Automate, Pay Team, Learn. Each step is shown with a product visual built in HTML instead of a screenshot. They translate like normal text and update in seconds when the product changes.
100% of product visuals translatable
0 images to redo per language or release
Free Tools for Swiss Founders
Founders search for answers long before they need a business account. I built a set of free tools that answer those questions and introduce Helvo at the right moment.
Swiss Salary Calculator: gross to net pay, income tax, social contributions and total employer cost for 2,121 communes across all 26 cantons, based on official federal tax data
Swiss VAT Calculator: the right VAT rate for 27 service categories, managed in Webflow CMS so the team can update rules without code
Company Formation Checklist: the key steps from incorporation and banking to VAT and payroll
QR Invoice Generator: coming soon...
Technical SEO in 4 Languages
A multilingual site only works if search engines understand which page belongs to which language.
Schema.org structured data on every page in all 4 locales, generated from page content
Fixed broken hreflang clusters and aligned sitemap, hreflang and canonicals
Localized meta titles and descriptions for every page and tool
The Result
Helvo’s website grew from 3 pages into a 4-language fintech site with 20+ pages, built step by step alongside the product. The team translates and publishes on its own, product visuals stay in sync with every release, and the free tools turn founders’ everyday questions into their first contact with Helvo.