1. Executive Summary Auto Social Publishing is a SaaS automation platform that allows businesses and agencies to publish social media content at scale using Excel spreadsheets. The platform enforces admin approvals, prevents duplicate posting, provides real‑time execution visibility, and tracks usage‑based costs for transparent billing. It is built for operational teams and agencies that require control, reliability, auditability, and predictable pricing when automating social media workflows. 2. What This Automation Is A hosted SaaS system that: Converts Excel files into social media posts Publishes to Instagram and Facebook using Ayrshare Enforces approval‑based access control Streams real‑time execution logs Tracks per‑client usage and cost