Every football program has stories that deserve better than a scrapbook. The MC Knights alumni association wanted one place where its history, Hall of Fame biographies and ways to reconnect could live together.
The challenge
The stories were there, but scattered. Steven Efantis brought the visual direction; my job was to turn it into a site where a biography, an honor or a donation link is never more than a click or two away.
Role and scope
Site design by Steven Efantis. Development by Christian Sika through sikahaus. The site's footer credits both, and so does this case study.
Carry the identity through the implementation
Maroon, gold, slab-serif headlines and football imagery carry from page to page. A shared page structure keeps the identity consistent whether you're reading team history or heading to the donate page.
Give history a readable hierarchy
The homepage pairs a team spotlight with Hall of Fame biographies, so a visitor can go from a featured story straight into a full biography, or wander into the wider recognition pages.
Connect the archive to the community
History is the hook; community is the point. Home, About Us, Hall of Fame, Wall of Honor, Blog, Media, Donate and Contact sit in the footer, and invitations to reconnect and give back appear right beside the stories that inspire them.
Outcome
Before: the association's history, biographies and honors had no coherent home online. After: a live site, built to Steven Efantis's design, that ties team history and Hall of Fame biographies to recognition, media, donations and contact.
Reflection
The real test is simple: can an alum find a teammate's biography, reconnect and give in a few clicks? That's what I'd measure next.