Promotional for World Class Cocktail Competition

World Class is an annual bartending competition where participants face a series of challenges, with eliminations after each round. Our project was to provide design support for one of the talented participants.

The design task was to create a distinct visual identity for each cocktail recipe and the accompanying materials, while adhering to the sponsor’s brand assets. We developed a custom snack box, a printed brochure, cocktail cards, and social media visuals. The creative direction for each design was inspired by the unique character of each cocktail, while maintaining shared typography throughout.