A unique branded aesthetic for this business community

Wendy leveraged AI and digital art tools to create original pieces of art for CEO Entrepreneur a leading business leadership consulting, coaching, and education company. This artwork establishes a unique aesthetic and visual language for their educational and supportive startup community framework.

CEO Entrepreneur is renowned for its innovative approach to business leadership. As part of their re-launch of the Groundbreaker Academy community, they aimed to move beyond traditional stock images and illustrative styles. Instead, they sought a more artistic, painterly style that would distinguish their community from competitors.

The primary objective was to create an original aesthetic for the Groundbreaker Academy community. The artwork needed to align with CEO Entrepreneur's brand guidelines while infusing a fresh, artistic touch that would bring life and meaning to the various educational modules within the community.

Wendy took time to understand the aims of the community, the aspitational messageing and tone required and the established brand aesthetic. She then created these pieces using advanced AI and digital art tools, collaborating with her client to test options and refine the details. The resulting artwork not only speaks the brand language but also enhances the overall learning experience, making the community's educational content more engaging and visually appealing. Using this artistic approach immediately communicates to clients that they are in a place where they are cared for and where attention to detail matters.

Below are samples of the pieces created, showcasing how they contribute to the vibrant and meaningful educational environment of CEO Entrepreneur's Groundbreaker Academy.