AI Brand Film — The Story of Simple by Riki AI Brand Film — The Story of Simple by Riki

AI Brand Film — The Story of Simple

Riki

Riki

Overview

Produced a 71-second AI-animated brand film for the Simple brand, following humanity's journey from fire, craft and community to constant phone notifications—and the rediscovery of a quieter, simpler life.
The production combines narrative storytelling, consistent character direction, cinematic scene progression, voiceover, captions and final editing in a cohesive hand-drawn style.

Public response

When checked, the published X post had reached 11.8K views, 125 likes and 33 reposts.
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Posted Aug 4, 2026

A 71-second AI-animated brand story about rediscovering simplicity in an always-connected world.