Trashie | Creative Director

Sheila Omondi

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In this campaign for Trashie, a clothing recycling company, I blended personal storytelling and humorous anecdotes to connect with the company's audience on a relatable level. The video playfully captured the journey of embracing a new era in life while highlighting how Trashie helps responsibly recycle unwanted clothes. Through humor and an authentic narrative, I was able to introduce Trashie as a sustainable solution for managing wardrobe changes.
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Posted Aug 21, 2024

Through humor and an authentic narrative, I was able to introduce Trashie as a sustainable solution for managing wardrobe changes.

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