If your launch video still needs a meeting to explain the product...
It isn't working hard enough.
Every frame should answer a question, reduce friction, or build trust.
That's the mindset behind this speculative launch film I finished recently.
It started as a client project.
It ended as an exploration of how I'd communicate an AI product from scratch.
If you're building something people need to understand quickly, let's talk.
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Posted Jul 25, 2026
If your launch video still needs a meeting to explain the product...
It isn't working hard enough.
Every frame should answer a question, reduce friction, or ...