Storytelling Reels for a Founder’s Personal Brand
Angelica Roque
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Posted Oct 31, 2025
Edited short form storytelling reels for a personal brand, helping her share her journey and reach wider audiences with engaging, high-performing content.
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Client: Debbie O.
Debbie is a Support Engineering Manager and founder of Pineway, an all-in-one creator tool for digital business owners, creators, and entrepreneurs. She’s passionate about technology, leadership, and helping others grow their digital presence.
The Goal
Create scroll-stopping, story-driven videos that highlight Debbie’s journey as a founder and connect with viewers through authenticity and insight.
My Role
Thoughtfully transformed Debbie’s footage into engaging reels with strong hooks, pacing, captions, and creative transitions — designed to capture attention and keep viewers watching.
Tools I used: DaVinci Resolve
Deliverables
TikTok & Instagram Reels (9:16)
90–120s edits with captions & transitions
Sound design, music, and light B-roll
Platform-optimized versions
Results
High engagement and positive audience response on both TikTok and Instagram
Strengthened Debbie’s personal brand and visibility for Pineway
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