Strategic Product Launch Campaign
Zoe Paxton
Campaign Strategist & Ad Manager
My Role:
Developed a strategic launch timeline to generate pre-release buzz and sustained interest
Designed LinkedIn posts and branded graphics aligned with client’s visual identity
Executed targeted outreach to the client’s core community, fostering engagement and gratitude
Maintained consistent post-launch promotion to maximize ongoing visibility and sales
Monitored campaign analytics to assess content performance and optimize future efforts
Coordinated partner collaborations to amplify campaign reach
Crafted compelling copy for LinkedIn to drive audience action
Provided regular progress updates and actionable insights to the client
Generated [X] downloads/sales in the first week.
Client was happy with results of best seller within 48 hours :)
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Posted Jul 15, 2025
Developed and executed a strategic campaign for a successful product launch.
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Timeline
Dec 1, 2025 - Ongoing
Clients
Executive Coach
