Creation of SEO strategy for international company.

Developed and executed SEO strategies for Locke across English, German, and French markets, doubling website visits and impressions year-over-year.

Designed and deployed CRM strategies, including transactional emails, newsletters, and automated lifecycle campaigns (nurture, retention, win- back), increasing email-driven revenue by 110% YOY and improving CTR by 30%.

Assisted in the deployment of paid media campaigns (Meta, Programmatic Search) while maintaining a Net ROAS of 500%.

Contributed to the successful launch of six hotels across four different countries through targeted digital marketing efforts.