Project Description:
ACV Auctions, an innovative platform revolutionizing vehicle auctions, required a sleek, modern, and high-performing website built on Webflow to cater to its expanding audience of dealers and buyers. I developed a custom Webflow website that combines aesthetic appeal, robust functionality, and responsive design to elevate their online presence.
By leveraging Webflow’s advanced CMS, I ensured ACV Auctions could effortlessly manage inventory, update auction details, and scale their platform as needed. The design incorporates interactive elements, micro-interactions, and a user-centric layout to engage visitors and streamline their experience.
Key Features:
Custom Webflow Design: Designed a unique, visually compelling interface tailored to ACV Auctions' brand identity.
Dynamic CMS Integration: Utilized Webflow CMS to manage and display vehicle inventory and auction details dynamically.
Advanced Search Functionality: Built a search and filtering system to help users quickly locate vehicles based on make, model, year, and location.
Responsive Layout: Optimized for seamless use across all devices, including desktops, tablets, and smartphones.
Interactive Elements: Added hover effects, animations, and transitions to enhance user engagement and navigation.
SEO Optimization: Integrated Webflow’s SEO capabilities to boost visibility and attract organic traffic.
Performance Optimization: Delivered a site optimized for fast load times and smooth interactions.
Scalable Design: Created a structure capable of handling future growth and additional features.
Results:
Improved user retention through an engaging and intuitive interface.
Increased vehicle listings visibility with advanced search and filtering options.
Streamlined content management for the ACV Auctions team using Webflow CMS.
Tools & Technologies Used:
Platform: Webflow
CMS: Webflow CMS for dynamic inventory management
Design: Figma, Adobe XD
Performance: Google PageSpeed Insights, Webflow Performance Tools
Collaboration: Slack, Trello
Deliverables:
Fully responsive, custom-designed Webflow website
Integrated Webflow CMS for managing vehicle inventory and auction details
Advanced search and filtering features for vehicle discovery
Documentation for site management and updates
