HVAC By Vu Website Redesign & Development

HVAC By Vu is a full-service HVAC, plumbing, and remodeling company serving the Oklahoma City Metro region. Their website needed to reflect their professionalism, reliability, and technical expertise, while making it easy for potential customers to request service, browse offerings, and gain trust through social proof.

Modernize the brand presence. The existing site was outdated and failed to convey the level of quality and care the client provides.

Improve usability & conversion. We needed intuitive navigation, clear “Request Service” calls to action, and seamless access to contact and quote forms.

Showcase credibility. With over 500 five-star reviews and a BBB A+ accreditation, the site had to highlight trust signals (testimonials, warranties, certifications).

Balance content density. HVAC, plumbing, generators, remodeling—multiple service verticals had to be organized cleanly without overwhelming the visitor.

Responsive & performant build. The site had to look sharp and load fast on all devices, keeping Webflow best practices in mind.

Hero & primary CTA focus. The top section clearly states the service area and offers “Request Service Now” buttons so visitors are guided to convert immediately.

Service sections with imagery & summaries. Each core service (HVAC, plumbing, remodeling, generators) gets its own section with visual cues to help users quickly scan what they need.

Trust elements embedded. We integrated badges (BBB A+, Daikin certification), customer testimonials, warranty and financing details, and review counts to build confidence.

Maintained brand consistency. Color palette, typography, and visual styling adhere to HVAC By Vu’s brand, while giving the site a polished, professional refresh.

Responsive design & performance tuning. Every section was optimized for mobile — layouts adjust, images are compressed, and interactions remain smooth.

SEO & content structure. Headers, meta tags, service pages, and internal linking were structured so relevant search terms (e.g. “HVAC Oklahoma City”) have a better chance of ranking.

Homepage clarity improved — previously the messaging was generic; now the value propositions (“100% satisfaction guarantee,” “Serving Oklahoma City Metro”) are front and center.

Services flow & navigation tightened — users now can easily jump between services (HVAC, plumbing, remodeling) without feeling lost.

Stronger visual hierarchy — key actions, trust signals, and service details are prioritized in a clear, digestible layout.

Performance gains — initial load times and mobile performance indicators were improved through optimized assets and efficient Webflow structuring.

Increased lead capture. Clear CTAs and simplified contact forms help reduce friction for prospective customers.

Enhanced brand perception. The updated site aligns with the high-quality, reliable image HVAC By Vu already maintains offline.

Scalable for future growth. The structure allows for easy addition of new service pages, promotion banners, or content campaigns.