Othman Advocates was struggling to attract new clients due to a lack of brand awareness and website traffic. This resulted in a limited number of leads and ultimately, fewer clients.
Solution: I implemented a comprehensive digital marketing campaign focused on brand awareness, traffic generation, and lead capture. This campaign utilized a combination of search engine advertising (SEA) and display advertising.
I developed targeted search ad campaigns focusing on relevant keywords related to Othman Advocates' practice areas, such as "criminal defense lawyer Dubai," "inheritance law UAE," and "Dubai legal consultation." This ensured their ads appeared in search results when potential clients were actively seeking legal services.
