THE ITALIAN ART OF COMFORT
Catarina Retroz
In just 20 hours challenge—Design Marathon @NABA, this campaign was crafted to integrate Evvoli into the rhythm of Italian life. A multi-platform approach ensures impact across video, OOH print, social media, and a bold activation stunt.
Evvoli, a brand with Italian inspiration, is stepping into the competitive air conditioning market as a reliable alternative to Japanese and Chinese brands.
The challenge? To establish brand awareness and connect with Italian culture—without altering the product itself.
Social Media Management — Instagram
Activation Stunt
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Posted Mar 14, 2025
In a 20-hour design challenge, this campaign was crafted to integrate Evvoli into the rhythm of Italian life.
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