Browning Fire Protection
Robyn Hue
Brand Designer
Brand Strategist
Visual Designer
Adobe Illustrator
Figma
Browning approached me to re-design their brand identity as their company grew.
The primary objectives were to emphasize integrity, expertise and connection to their community. The company wanted to retain the "three diamonds" concept and brand colors. I also prepared specific guidelines for the web design and collaborated with their web developer to produce a new website.
This revised "diamond chain" symbol conveys the strength and connection Browning were looking for, while also retaining the diamond symbol. The improved typography scales much better across deliverables.
Primary Logo & Alternate Versions
Primary logo design including "diamond chain" symbol on white background.
Responsive logo and and logotype variations
Brand Moodboard & Values
Colors and Typography
Brand color palette and usage guidelines
Brand typography & usage guidelines
Stationery
Letterhead and business card mockup
Brand in Use
Embroidery mockup on company polo shirts
Company van wrap decal design, including slogan, logo and number
