La Prensa Burger & Beers - Magazine
Taher Hebling
This project focused on creating a special magazine for La Prensa Burger & Beers, the very first smash burger spot in Madrid. The goal was to translate the brand’s essence into a graphic piece that conveyed authenticity, flavor, and neighborhood identity, while keeping the casual, street-inspired attitude that defines the restaurant.
The magazine blends editorial and branding: it tells the brand’s story, highlights product curiosities, shares exclusive recipes, and showcases its different venues always in a young, urban, and approachable tone of voice.
The design was crafted to emphasize the brand’s strength, combining bold typography, vibrant imagery, and a dynamic layout that balances information and entertainment. The result is a printed piece that not only informs but also reinforces the lifestyle La Prensa Burger & Beers stands for community, great food, and street culture.
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Posted Sep 19, 2025
The goal was to translate the brand’s essence into a graphic piece that conveyed authenticity, flavor, and neighborhood identity, street-inspired style.
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