Sage Christian Academy Case Study
Wyatt Spears
Turning Visibility Into Enrollment: How Sage Christian Academy Grew Its Online Impact
Client Overview
Sage Christian Academy is a Christian private school committed to providing quality education and a strong sense of community. While already active locally, the school sought to expand its digital footprint and boost enrollment through online channels.
Challenges
Needed stronger visibility in the local community
Wanted consistent, professional social media presence
Sought to drive parent engagement and inquiries
Aimed to grow enrollment interest through online platforms
Although the school’s Facebook page was active, it wasn’t consistently driving engagement or inquiries. They needed a strategic content approach to keep their school visible, relevant, and engaging to prospective families year-round.
Solutions
Ghostlight Marketing partnered with Sage Christian Academy to develop a consistent, branded content strategy.
Our approach included:
Regular social media posts showcasing school culture and events
Highlighting family-friendly activities to boost community engagement
Pairing community-driven content with strategic calls-to-action guiding families to learn more about the school
This strategy ensured that visibility translated into meaningful action — not just impressions.
Outcomes
18,653 Reach – Increased local visibility and awareness
4,637 Interactions – Boosted credibility and connection with families
285 Link Clicks – Directed parents to admissions and enrollment pages
19,379 Visits – Families actively sought more information
380 New Followers – Strengthened the school’s online community
110,000+ Views since October 2024
Outcome One:
The school’s Facebook page reached 18,653 people, enhancing local visibility.
Outcome Two:
Families engaged with the content over 4,600 times, building trust and community.
Outcome Three:
The page received over 19,000 visits, indicating increased interest in the school.
Outcome Four:
Social media generated 285 link clicks, driving traffic to key enrollment resources.
Client Testimonial
Testimonial, Lori Gloyd
Conclusion
Through strategic content planning and community-focused storytelling, Sage Christian Academy was able to amplify its online visibility, increase family engagement, and drive measurable enrollment interest.
Ghostlight Marketing continues to support the school’s mission with ongoing digital marketing strategies that turn local awareness into action.
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Posted Oct 13, 2025
Boosted Sage Christian Academy’s visibility with a consistent social strategy — 18K+ reach, 19K+ visits, 380 new followers, and stronger enrollment leads.
