Increasing donations by 130% through social media

Jacey Vi

Brand Designer
Marketing Strategist
Social Media Manager
Figma
Instagram
Notion

My role:

Worked with run sites across the world to promote the company’s values and principles.
Developed social media strategies to solicit new donations and new audiences.
Designed all social media content - editing videos, editing podcasts, posts
Developing marketing initiatives into social calendars and coordinating scheduled posts
Coordinated in person and virtual events.

The Stats 💯

Increased social media engagement by 60% & increased donations by 130% — making this the highest donations TFF has seen.
Successfully managed the Foundations first virtual fundraising event.
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