Many businesses lose time and

Many businesses lose time and potential customers because new leads come from different places like website forms, ads, referrals, chat widgets, and email. This project was built to capture those leads in one system, organize them automatically, and help users follow up faster without relying on manual tracking.

I designed and developed a lead intake and automation platform with lead dashboards, source tracking, status management, assigned owners, follow up stages, task creation, email notifications, activity history, and automation workflows. The goal was to make the full lead process easier to manage from first inquiry to follow up and conversion.

My work covered the frontend dashboard, backend API structure, automation flow logic, lead data handling, notification setup, activity tracking, reporting views, debugging, and production support. The result was a practical workflow system that helped reduce missed leads, improve response speed, and give businesses a clearer view of their sales pipeline.