Iconography Systems
Ian Wrigglesworth
Telco
A precise icon system for precision-engineered sensors
A simple icon system built to make complex sensing applications easy to understand. Clean, consistent forms create a visual language that reflects Telco's precision, reliability and decades of engineering expertise.
Bus
Cereal
Carwash
Guard post
Conveyor belt
Garage
Lift
Paper rollers
Saw mill
Package
Tram
Happets
A seriously fun icon set for a seriously playful pet food brand
The icon system gives Happets a simple way to explain nutrition, ingredients and health benefits. Built from a consistent visual style, each icon is easy to recognise, helping complex information feel clear, friendly and approachable.
Virus
Digestion
Muscle
Lamb
Caleries
Intestine
Fur
Fish
Digestion
Chicken
Brain
Bone
Weight
Beef
Weight
Gluten free
Les Bordes Estate
Created for offline applications, the illustrations distil iconic Loire Valley landmarks into a simple and elegant visual language. Clean lines and considered details capture the character of each city while remaining instantly recognisable.
Simple architectural illustrations inspired by the Loire Valley
BLOIS
AMBOISE
BEAUGENCY
ANGERS
BLOIS STATION
BOURGE
BOURGES
CHATEAUROUX
CHAUMONT
CHEVERNEY
CHINON
MEUNG
VENDOME
TOURS
Pastres
An icon family shaped by landscapes, livelihoods & movement
Inspired by pastoral communities and landscapes, the icon system helps make complex research easy to understand. Simple, characterful illustrations create a visual language that reflects the diversity and resilience of pastoral life.
BUG
CAMMEL
COW
HUT
LOGS
DEER
GIRAFFE
GOAT
WIGWAM
SUN
HUT
YAK
MAN
IGLOO
TREE
SHEEP
TRACTOR
Les Bordes Estate
A refined icon system for a life well lived in nature
This is an icon system that helps Les Bordes communicate experiences, amenities and activities in a simple visual way. Connecting the estate to nature, wellness and modern living.
DEER
PARIS
BAT
BIRD
FAMILY
DINE
DRAGONFLY
GOLF
GRAPES
HIKE
HISTORY
BUGGY
BIKE
POOL
VILLA
WINNERY
YOGA
HORSE
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Posted Oct 12, 2026
A collection of custom iconography systems created for a range of clients to support communication while remaining consistent with each brand’s visual language.
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