Timeline: 3 days · Live site: visitmela.com/unpublished

UnPublished is a platform by Mela for creative work that never made it through approval - too bold, too weird, or too expensive for the client. Not a portfolio site. A second chance for the work that deserved to exist.

A concept this distinct needed a landing page that matched its energy. Generic wouldn't cut it; the page had to feel as unconventional as the idea itself, and do it fast.

As Framer developer, I was partly responsible for the design and fully responsible for the development of the landing page — taking the concept from idea to live in 3 days.

This included:

Contributing to the design direction and translating it into a polished, responsive Framer build

Delivering a single, high-quality landing page that matched the bold tone of the UnPublished brand

Shipping fast without compromising on craft

Launched in 3 days with a landing page that reflects the character and ambition of the UnPublished concept

A page that feels as unconventional as the work it's built for