Content Strategy | SEO | Copywriting

This is my portfolio and website where I share a bit more about my services. Marketing in 2024 feels NOISY. Crappy content, AI-generated overload, and a race to the bottom. I’m here to do the opposite.

I’m glad you’re here because if you’re reading this, you’re probably looking for more than just another marketer to push out “content for content’s sake.” My mission is to bring humanity back into marketing—creating strategies that break through the noise and speak directly to people as individuals. Not as commodities. Here’s where I stand out: I use storytelling as a competitive edge. In 2024 marketing, we are drowning in tech jargon and impersonal messaging. But I craft narratives that make people stop scrolling and pay attention.

My background as a journalist trained me to dig deep, find the heart of a story, and turn it into content that moves people to act—whether it’s for enrollment, sales, or advocacy. I work across industries—government, healthcare/pharma, insurance, tech, and finance—and understand how to translate complex topics into clear, compelling messages.

For over a decade, I’ve helped brands (especially startups and small businesses) cut through clutter with tailored strategies that prioritize clarity, connection, and conversion. Holistic, human-centered, and data-driven—I believe in marketing that does more than just capture attention. I create strategies that build lasting relationships, real connections, and H2H (human to human) results. If your content isn’t performing, it’s likely because it’s missing a strategic narrative or failing to resonate on a personal level.

I fix that by making content purposeful, targeted, and impactful. And while I occasionally leverage AI for efficiency, my secret weapon is the human touch—the ability to understand people, their needs, and how to speak to them authentically. This is my approach, and if you’re ready to bring back the human side of marketing, let’s connect. Work with me > sophieharris.work