Client outreach began organically when an investor, impressed by a promo video I produced for another client (seen on their LinkedIn page), contacted me via Upwork to commission this project. Through collaborative Zoom meetings, we developed a script/storyboard, our visual blueprint. My role covered full video production: custom graphics (Figma/After Effects), motion graphics (After Effects), stock video, and sound design (Premiere). Client provided assets and brand guidelines. They were highly satisfied with the final video, which met objectives.