When I ran the audit, the numbers told the real story. SEO scores sitting between 16% and 27%. Three, sometimes four issues flagged on nearly every single listing. Titles that weren't optimized for real buyers' search. Meta descriptions that either didn't exist or weren't doing any selling. Image alt text left blank. The kind of quiet, invisible problems that don't break anything on the surface, but silently cost a store of traffic every single day.