Pixy, Madpixle’s creative lead mascot, led the strategy with a deep understanding of Amazon’s A9 algorithm behavior and customer psychology. From the hero image to feature breakdowns, lifestyle shots, and noise-level comparisons, each visual was designed to be scroll-stopping, informative, and trust-building. Key selling points were strategically laid out across the carousel, ensuring visual clarity while following Amazon’s content policies — such as no fake badges, readable text sizes, white background compliance, and consistent branding.