According to Luca, on the one hand, there has been a rapid decrease in technology costs and production costs per unit of energy, both in wind and solar energy technologies. This has obviously made renewable energy far more attractive to investors. On the other hand, market prices have started to increase, which has energised new players, including new energy buyers, to enter the market. There has also been an internalisation of utilities by which many utilities have started to offer PPA products in other countries, as well as the emergence of corporate players.