Yulumai is a comprehensive wellness service based in France, dedicated to enhancing physical and mental well-being through personalized yoga coaching. Each session is tailored to meet individual needs, focusing on improving flexibility, strength, and inner peace. In addition to yoga coaching, Yulumai offers expert Feng Shui consulting to optimize living and working environments, ensuring a balanced energy flow and harmonious atmosphere.
Yulumai also showcases the artistry of Miyuki beads, renowned for their precision and beauty. The intricate beadwork designs add a unique and artistic element to the brand, reflecting its commitment to both aesthetic appeal and spiritual balance.
To support the branding of Yulumai, I created a detailed brand design kit. The color palette for Yulumai is inspired by the tranquil hues of a sunset, aiming to evoke feelings of calmness, relaxation, and peace. This palette includes soft oranges, pinks, purples, and blues, carefully selected to represent the serene and nurturing essence of Yulumai.
I also designed and developed the website for Yulumai using ReadyMag, a no-code platform. The website is user-friendly and visually appealing, incorporating the sunset-inspired color palette and intuitive navigation to ensure a seamless experience for visitors. This online presence effectively communicates the holistic services offered by Yulumai and embodies the brand's serene and harmonious values.
