Goodiset needed a steady stream

Goodiset needed a steady stream of authentic-feeling, creator-style content to fuel paid and organic social across six channels, without the cost and turnaround time of coordinating real creators at scale.

We built an AI video generation workflow to produce UGC-style content: unboxing-style clips, "taste test" reactions, and casual product showcases, generated to feel native to TikTok and Instagram rather than polished ad creative. Scripts, pacing, and visual style were tuned to match real creator content patterns, then fed directly into the paid media and content scheduling system already running for the brand.

This let Goodiset test far more creative variations per week than a traditional creator pipeline would allow, feeding fresh UGC-style assets into their funnel continuously and giving the paid media team constant new angles to optimize against.