Green Aurum Logo Design & Brand Identity Portfolio

This project showcases the brand identity we created for "Green Aurum," a company whose name combines the essence of nature with the richness of gold. The logo is a sophisticated emblem that harmoniously blends organic and opulent elements. The central design features a stylized depiction of two leaves, representing growth, vitality, and the natural world. Nestled between them is a single, elegant water droplet, symbolizing purity, life, and preciousness. The entire emblem is encased within a circular frame, representing wholeness and a continuous cycle.

The color palette is a carefully chosen combination of deep green and rich gold, which serves as a visual metaphor for the brand's name. The green evokes a sense of freshness, sustainability, and nature, while the gold adds a touch of premium quality, luxury, and value. The typography is clean, modern, and legible, complementing the logo without overpowering it. The accompanying tagline, "BY 2R HOLDINGS," is integrated discreetly to maintain a professional and cohesive brand presence.

The portfolio demonstrates the versatility of the logo across various applications, from physical products and packaging to digital displays and architectural signage. Each application highlights how the design can be adapted while retaining its core identity, ensuring a strong and consistent brand image.

Logo Planned & Designed by Yaseen