Ai Driven Hoodie Campaign For

Ai Driven Hoodie Campaign For BLCKLST. BLCKLST is a streetwear brand built on sharp tribal graphics, dark silhouettes and a raw analog feel. For this project I created the visual world for its first hoodie drop, from the campaign imagery to a 15 second launch film 🚀 What I delivered:

-Campaign stills and hoodie closeups

-A 15 second fast paced launch video

-Typography and chest print design for the BLCKLST script

-Art direction for the overall look, from lighting and color to camera language