Created a fully AI-generated video

Created a fully AI-generated video ad campaign for a coconut hair oil brand, transforming a single static product photo into a polished, publish-ready ad no physical shoot, models, or studio required. The project combined AI video generation, product placement accuracy, and platform-specific editing to deliver a UGC-style ad optimized for social media performance.

The Brief: The brand needed a short-form video ad (15-30s) showcasing their coconut hair oil in an authentic, relatable way for Instagram Reels and TikTok emphasizing natural ingredients, hair health benefits, and everyday usability, without the cost and turnaround time of a traditional photoshoot.

My Process:

Extracted and refined the product image to ensure clean lighting and accurate branding for AI input

Generated multiple AI video variations using product-to-video and product-placement tools to keep the bottle, label, and colors true to the real product

Selected a UGC-style avatar and tone to match the "authentic recommendation" feel the brand wanted, rather than a polished studio look

Ran several generation passes to land on the most natural hand movement, pouring motion, and hair application shots

Edited the final clip added captions, brand intro/outro, and background music and exported in 9:16 for Reels/TikTok

Tools Used: AI video generation (product-to-video + product placement), AI image refinement, CapCut for final edit and captions

Outcome: Delivered a ready-to-post ad that matched real product accuracy while cutting typical production cost and turnaround time from days to hours — demonstrating how AI video can replace a traditional shoot for social-first beauty ads.