Klaviyo Welcome Flow with A/B Testing for Skincare Brand

Abdul Qudus

Klaviyo Welcome Flow with A/B Testing for Skincare Brand
Shows conditional split based on skin type preference
Shows conditional split based on skin type preference
Flow paths rejoined before final email
Flow paths rejoined before final email
Screenshot of flow trigger and filters to exclude existing customers
Screenshot of flow trigger and filters to exclude existing customers
Screenshot of Conditional Split
Screenshot of Conditional Split
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Posted Oct 5, 2025

Created a Klaviyo welcome flow leveraging subscriber data and A/B testing, driving 35% higher conversions and 25% better email engagement.

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Jun 9, 2025 - Ongoing

You can be talented and still lose if you show up inconsiste...
You can be talented and still lose if you show up inconsiste...
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Klaviyo Post-Purchase Flow Setup for Skincare Brand
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Email Flow Re-Design for Skincare Brand
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