Label Ghoomar Logo

So for this brand, they wanted a logo for their shop of women's clothing mainly ghagra.

For this brand they wanted a logo with maroon color and wanted to incorporate ghagra in the logo. I started with some hand drawn concepts and modified typography in Illustrator.

I tried different options and selected a vintage font to give that royal and ethnic look. I used the G’s lower part as a ghagra.

I presented the logo options and they wanted the top part of G as an outfit’s top. I updated the logo and provided mockups so that they can visualize the logo.