True Energy Socks - Shopify E-Commerce Redesign

Shopify store redesign for a direct-to-consumer sock brand struggling with a broken mobile experience.

The original store made it difficult for customers to browse by color and size on mobile, which was killing conversions. Rebuilt the product selection flow so customers could filter and choose by color, size, and style without friction. Reworked the checkout and shipping logic to streamline how products got picked, packed, and shipped.

The result: a cleaner mobile experience that drove more sales.